Where is social media headed for 2012? Six weeks later, the glitter from the New Year’s parties has settled and we are officially into 2012. So, what direction is social media going to take this year? With the buzz generated from Facebook’s recent announcement of an IPO that is set to come in May, one popular prediction of the social networking site’s continued dominance is already on trend.
Well, Invisible Children has set out to do exactly what they wanted to do. They’ve made Joseph Kony famous. More than 52 million people have watched their 30-minute video since it debuted on YouTube earlier this week. The IC’s 30-minute video explains how Joseph Kony, leader of the Lord’s Resistance Army, has performed horrible crimes to humanity for over 25 years in Uganda and Central Africa.
Segmenting Twitter hashtags to gain insight Twitter hashtags are everywhere these days and the ability to data mine them is an important one. The problem with hashtags is they are one long string that is composed of a few smaller ones. If we were able to segment the long hash tag into its individual words, we can gain some extra insight into the context of the tweet and maybe determine the twitter sentimentdetermine the twitter sentiment as a result.
After many months of speculation, Facebook’s highly anticipated IPO didn’t go exactly as planned. The company could previously boast of a valuation worth over $100 billion when its shares were trading in the 30s for most of 2011 on SecondMarket, an American marketplace that buys assets which aren’t easily converted into cash (such as before a company goes public).
Artists have always looked for a place to display their work. But in the widely-connected world of social media, expensive galleries to house paintings and a stage within a name-brand theatre aren’t the only ways for artists to show off their endeavors anymore. Free social media platforms that cater to visual imagery such as Instagram, YouTube and Pinterest are quickly becoming an important way for artists to showcase and sell their work.
Using social media for financial trading? Could Twitter posts affect the stock market? Could my photos on Pinterest cause the DOW to plunge? Well, maybe not but the financial wizards at Thomson Reuters are currently developing a new service to scan the general posts of many social media sites to get a feel for how the stock market might react according to public sentiment and current events.
“Immigrants are said to be highly motivated to understand events of the new society in addition to those within their minority circle and news of events in their home countries. According to this ‘need to be informed’ explanation, the immigrant consumers are likely to spend more time with media than the majority.
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Oct 29, 2012
Repustate Team